The world of sneakers has always been fascinated by stories of innovation, creativity, and nostalgia. One such tale that has captured the attention of sneakerheads worldwide is the story behind the New Balance 327. Launched in 2020, this shoe was touted as “the ultimate leisure shoe” and sparked a wave of curiosity among enthusiasts.
So, what’s the story behind the New Balance 327? It all began with a deep dive into the archives of New Balance’s past shoes from the 1970s. The design team at New Balance delved into their vast library to find inspiration for this new silhouette. And, boy, did they hit gold!
The 327 was heavily influenced by three iconic shoes from that era: the New Balance 320 (1976), the New Balance 355 (1977), and the New Balance SuperComp (1977). These shoes were not only a staple of 70s running culture but also embodied the laid-back, carefree spirit of the decade.
The result was a shoe that blended retro flair with modern comfort. The New Balance 327 boasts a sleek, low-profile design that nods to its predecessors while still looking fresh and relevant in today’s sneaker landscape. The shoe’s upper features a unique multi-panel construction, reminiscent of the classic NB 320.
But what really sets the 327 apart is its bold color palette. Inspired by the vibrant hues of the 1970s, New Balance brought back some iconic colors like orange, blue, and green. These bright hues add a pop of personality to the shoe, making it perfect for those who want to make a statement.
The 327’s debut in 2020 marked a significant moment in sneaker history. It signaled a new era of creativity and innovation at New Balance, as the brand continued to push boundaries by reimagining its classic designs.
For many enthusiasts, the New Balance 327 represents more than just a shoe – it’s a connection to the past, a celebration of nostalgia, and a testament to the power of design. Whether you’re a retro enthusiast or simply looking for a fresh take on the classic sneaker, the 327 is sure to delight.
In conclusion, the story behind the New Balance 327 is one of love, respect, and innovation. It’s a tale that highlights the importance of paying homage to the past while forging new paths forward. So, if you’re ready to join the journey and experience the ultimate leisure shoe for yourself, look no further than the New Balance 327.
Colors:
- Multi (orange, blue, green)
- Black Multi
Style Number: 327
